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Apr 11, 2007

Twit, twit, twit

We just can't stop talking about Twitter. Even on Twitter.

How do I know? San Francisco web design firm Ideacodes released an interesting little mashup called Twitterverse on Monday. Basically, Twitterverse lets you track the most-talked about topics on Twitter (hat tip Bloggers Blog.)

Hhmm, I thought. That could be interesting. Marketers always want to know what folks are talking about.

Unfortunately, they won't find out at Twitterverse. At least not yet. Unless of course they want to know that the most popular topic on Twitter is.... Twitter.

Putting that delicious irony aside, I do actually have a point :-)

Twitterverse hints that perhaps we can extract business utility from Twitter. The ability to filter conversations and organize into groups (which I am sure people are working on as I type) could actually make Twitter a useful business tool.

Which it isn't yet. Great for social networking. Terrific if you want to know who is around for a drink when you land at the big conference in Austin.

Useful for getting things done? Not so much. At least, not as far as I can tell.

But, while I am not a Twitvangelist like some of my colleagues, I'm not dismissing Twitter either. There's definitely something "there, there." We're just not there yet.

Tags: twitter, twitterverse