08/25/2008
Mathom Room: Compensation Architect, Media Bullseye, Intuit and relaunch of PBS Parents
The mathom room is that place where I put all the interesting stuff that I want to tell you about but just don't have time to devote a whole post. Here's this month's collection.
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Compensation Architect is a new blog that I developed for Santorini Consulting, an enterprise software implementation firm. The blog is a guide to designing, managing and implementing compensation systems; its principal author David Kelly is a recognized expert in the field. If you are, or someone you know is, involved in setting or managing sales compensation systems and policies, I urge you to check it out. Design by Leslie Doherty of Catapult Web Development.
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I keep forgetting to mention that I was a guest on the Media Bullseye Roundtable podcast on August 1st. Sarah Wurrey, Jen Zingsheim and I talked about BlogHer, whether the web is impacting reading standards and the impact of Randy Pausch's life and death on the interwebs.
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I'm going to have more to say on the JingleGenerator from Intuit as a blogger relations campaign, but for now, just enjoy messing around and creating jingles using this tool. I'm not sure anyone would actually use one of these jingles in a promo campaign but it's kinda fun to create one. And I absolutely love this footnote from the press release:
1Tommy Silk is a totally fictitious character, created solely for the promotion of theJingleGenerator.com because we didn’t have the budget to hire someone famous or use their name without getting our pants sued off. Any resemblance to real music moguls, living or dead, is purely coincidental. So there.
Silk? He's sort of a cross between Austin Powers, Tommy Mottola and Tommy Lee.With maybe a dash of Van Halen. And funny, though not nearly as funny as the footnote. Enjoy.
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PBS has relaunched pbsparents with the Supersisters blog written by sisters Jen Lemen, Kristen Hammond and Patience Salgado. I love the idea of hearing from siblings on a subject. One of the most compelling blogs I've ever "read" was 3191 a photo blog by two sisters who lived on opposite coasts, took a photo every morning and then posted the results. I think Supersisters has the potential to be just as compelling. Check it out.
That's it for the mathom room. I'll be back later in the week with more blogger relations, good and bad.
Tags: Intuit, PBS, Supersisters, Media Bullseye, Santorini Consulting
Posted @ 7:08PM in Blogger relations, Blogging, Mathom Room
Comments
We loved having you on the Roundtable! What a fun guest you are...
I love the footnote from the release. I wish more companies had the guts to use more humor in releases, but a sense of humor that is on target is pretty rare. Some folks think they are being funny when they are really just flat-out offensive.
Jen
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thanks, susan, for these kind words! we are really excited about working with pbs and having the chance to do this blog.